A real shift
Visit bars, run staff training, host tastings and events, and report back to marketing. Lots of travel and late nights.
Skills that matter
- Presentation and training
- Networking
- Product expertise
- Event delivery
- Social media
Qualifications
- WSET Level 2 or 3 in Spirits
- Bartending background
- Marketing qualifications (optional)
Where it leads
- Brand ambassador
- Brand manager
- Trade advocacy lead
- Founding a drinks brand
What we'd ask on the show
- The free bar tab: inside the ambassador life
- From bartender to brand: selling out or levelling up?
- Wellbeing in a job built on drinking